He did a masterful job of taking on the task and handling the "givens". While others have been suggesting different names for the cologne more in line with wooing, what comes through over and over is the focus, determination and everyday showing up he did. He stood (and stood up) for something that matters to him and that results in an essence being revealed.
It's about perseverence and courage and determination and protecting those you love. All masculine virtues most women admire in men. And, I would imagine, gives them a little thrill when they find it in a man.
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He did a masterful job of taking on the task and handling the "givens". While others have been suggesting different names for the cologne more in line with wooing, what comes through over and over is the focus, determination and everyday showing up he did. He stood (and stood up) for something that matters to him and that results in an essence being revealed.
It's about perseverence and courage and determination and protecting those you love. All masculine virtues most women admire in men. And, I would imagine, gives them a little thrill when they find it in a man.
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