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We kind of took the take off the shotgun wedding and twisted it a little bit so more people could get involved,... This kind of gives the guy an incentive to purchase a piece of jewelry for his wife,” Czerok (Shop owner) told reporters. “Or, vice versa, we’ve sold a couple of gentlemen’s rings and the wives got the shotgun.”
The jewelry store has been around for 14 years, says Czerok. Her husband Nick, the jeweler, opened the gun store addition in 2012. Both of the Czeroks are firearm enthusiasts.
Don't you just love it when people have an aha moment? All of a sudden nothing is the same again.
5 comments:
Any jewelry? So you can buy like a dollar charm and they throw in a free rifle? I guess they'll do land office business up to the going out of business sale.
Looks like they need to re-stock.
Ric, it's like that in reverse when police departments have gun buy back events and they will give you like $100 dollar gift certificates for any gun working or not and people bring unusable pieces of crap and make bank. They would go out of town and buy absolute junk weapons and bring them in by the bag load.
I think this is the ultimate win win.
What if your customer turns the gift on you and demands you empty the cases and the safe?
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